Podcast feed tag: <itunes:duration>

The sample basic feed below shows where this tag appears in each episode (you may need to scroll down to see it). It carries the duration for each episode, ideally in the format hh:mm:ss (or h:mm:ss) - e.g. 01:23:44 or 1:23:44. If the podcast is shorter than an hour, mm:ss (15:38) will do. If you give a number without colons it will be read as seconds.

<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" version="2.0">
 
<channel>
<title>THE NAME OF YOUR PODCAST</title>
<link>THE URL OF THE WEB PAGE ABOUT YOUR PODCAST</link>
<language>en-us</language>
<copyright>&#x2117; &amp; &#xA9; YEAR, AND YOUR NAME (OPTIONAL)</copyright>
<itunes:subtitle>A SUBTITLE</itunes:subtitle>
<itunes:author>YOUR NAME</itunes:author>
<itunes:summary>A PARAGRAPH DESCRIBING THE SUBJECT OF YOUR PODCAST</itunes:summary>
<description>A BRIEF SENTENCE ABOUT YOUR PODCAST</description>
<itunes:owner>
<itunes:name>YOUR NAME</itunes:name>
<itunes:email>AN EMAIL ADDRESS FOR VISITORS (OPTIONAL)</itunes:email>
</itunes:owner>
<itunes:image href="URL OF AN IMAGE FOR THE PODCAST" />
<itunes:category text="CHOOSE A CATEGORY FROM THE APPLE LIST (SEE BELOW)">
<itunes:category text="CHOOSE A CATEGORY SUBTITLE"/>
</itunes:category>
<itunes:category text="ANOTHER CATEGORY (OPTIONAL)"/>
 
<item>
<title>TITLE OF THE EPISODE</title>
<itunes:author>YOUR NAME</itunes:author>
<itunes:subtitle>A SUBTITLE FOR THE EPISODE</itunes:subtitle>
<itunes:summary>A DESCRIPTION OF THE CONTENTS OF YOUR EPISODE</itunes:summary>
<enclosure url="THE FULL URL OF THE MEDIA FILE FOR THE EPISODE" length="FILE SIZE IN BYTES" type="FOR AN MP3 FILE - audio/mpeg" />
<guid>THE FULL URL OF THE MEDIA FILE FOR THE EPISODE</guid>
<pubDate>DATE, E.G. Wed, 15 Jun 2005 19:00:00 GMT</pubDate>
<itunes:duration>DURATION H:MM:SS</itunes:duration>
<itunes:keywords>ENTER KEYWORDS FOR SEARCHING</itunes:keywords>
<itunes:explicit>yes IF CONTAINS ADULT MATERIAL, OTHERWISE no</itunes:explicit>
</item>
 
</channel>
</rss>